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Home: Welcome

GROW FASTER

High-impact strategies to accelerate revenue.

ABOUT YOU

You're a fintech startup geared for growth, but...

  • You have a pipeline of deals that you're nurturing but the sales cycle takes forever.

  • You have clients signed but you lose momentum during onboarding. 

  • You have clients onboarded but user adoption is slower than desired.

  • You have great leaders but many lack enterprise-level experience.

  • You know you should be SaaS but every client has unique needs.  

  • You know how to scale but you just can't find the time.​

Home: About

ABOUT ME

I'm Linda Wittich - your results-driven fintech strategist.

  • I partner with fintechs from stand-up to scale-up to relentlessly focus on accelerating revenue. My clients' businesses span the entire fintech ecosystem, including digital assets (crypto), robo and hybrid advice, financial wellness, alternatives, small-dollar lending, lead-gen platforms, and embedded finance.  

  • I love owning outcomes. As fractional CRO at WealthForge|Altigo, transactions grew over 50X (5,000%) and our clients by 15X (1,500%). At Marstone, as Delivery Executive, I cut the median onboarding cycle by 60% - with some segments onboarding up to 90% faster. 

  • Even before founding Top Line Focus in 2019, I held revenue-centric executive roles across fintechs of all sizes - from global giants like IBM Watson for Wealth, Broadridge Financial Solutions, DTCC/NSCC, and Citigroup, to niche providers like Doxim and Finn AI.

  • I led over 20 first-of-a-kind launches from ideation through design, delivery, and revenue realization. Many were powered by data and AI, and nearly all centered on the user experience - across end-clients, financial advisors, traders, assistants, operations, legal, risk, compliance, or finance.  

  • I scale businesses by applying practical business know-how with high-impact tools and frameworks - from go-to-market plans, pricing models, and competitive analysis to playbooks for sales, partnerships, conferences, and client success. 

  • I am Top Line Focus - your one and only dedicated strategist and execution partner. As a solopreneur, it means no handoffs, no junior teams - just me, alongside you, clarifying strategy, driving execution, and delivering results.

SERVICES

Custom-fit strategies, supported by proven methodologies.

Every recommendation, framework, and tool is personalized to you and your company - your mission, culture, product maturity, go-to-market strategy, target segments, buyers, and most importantly, your unique leadership style.

To drive results, we'll likely dive into a mix of strategies and tactics such as:

  • Strategic Diagnoses

  • Product Market Fit and Readiness

  • GTM Plan with Metrics

  • Target Markets

  • Buyer Motivators

  • Competitive Positioning

  • Unique Value Propositions

  • Revenue Planning & Pricing

  • Revenue Engines (Processes)

  • Innovation with Results Culture

  • Shifts and Pivots

  • Fundraising & Board Relations

  • Execution Tools

  • On-going Feedback

Choose the engagement model that suits your needs - from Strategic Advisor to Fractional CRO - with flexible options that match your time, budget and business stage. Strategic Advisor support starts at $500/month. 

CLIENTS

Partnering with the world's most innovative fintechs.

References and use cases are always available upon request.

Clients
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